Get creative with fruit and veg at Tesco
We love to buy fresh fruit and veg from markets wherever possible. But when you are working late and need a speedy supermarket dash to throw together a healthy meal, don’t head straight from the ready meal section.
Tesco now offers yummy, guilt-free meals such as Butternut Fusilli and Leek and Cavolo Bake; side dishes like Spinach and Ricotta Stuffed Mushrooms; snacks like Mexican Spiced Bean and Fruit Salsa; and dessert crumble mixes with fruit.
It’s a growing trend,
In the last two years rising demand for these prepared foods has grown by 10 per cent – the equivalent of an extra 1.5million items bought by shoppers.
Tesco prepared produce buyer Elizabeth Hall said: “These tempting new fresh fruit and veg foods are not only offering shoppers a far wider choice in healthy, nutritious meals but are also helping tackle food waste through greater crop utilisation.
“For growing numbers of shoppers the fruit and veg aisle is now the first destination they will head to, to find innovative and delicious new meals if they are pressed for time and looking for fresh food they can cook quickly.
“Until about five years ago the main prepared fruit and veg items were stir fry mixes, sides like roasting trays of vegetables, and fruit snack packs.
“These have been so popular that we began to expand the range in order to further help customers who are short on time but still want to experience the joy of cooking fresh food.”
Among the new lines about to be launched are the UK’s first-ever mushroom burgers as well as beetroot burgers; potato wedges with katsu dip and crunchy quinoa; and fajita mix with peppers and onions.
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