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Bournemouth top choice for 2017 stags

Prepare yourself – Bournemouth is set to be invaded this summer by stags and hens! And The Stag Company predicts that not only will Bournemouth be the top choice for 2017 bookings, they believe as much as £19.5million was spent over the weekend as best men and bridesmaids everywhere received their first pay cheque of the year.

Dubbed ‘Stag Friday’, the last weekend in January is the single biggest day of the year for stag do bookings, thanks to the fact one in three proposals happen over winter and the arrival of January pay day. 20% of all stag bookings take place in January with total spending on stag dos estimated to hit £750million this year.

The company takes as much as 20% of their bookings in the last week of the first month of the year.Stag Friday Infographic

Stag Company CEO Rob Hill said: “If last year’s trends are anything to go by, Stag Friday will be the single biggest day of the year for bookings as January’s pay arrives and stags set their plans into action.”

“Around a third of marriage proposals happen in the run up to Christmas, and a fifth of stag dos are booked in January so it is a critical month for the hundreds of business and livelihoods supported by the stag industry.”

Dan Chillingworth, Managing Director of stag activity provider, Xtreme Events, based in Huntingdon added: “January is always the busiest time for spring & summer bookings and sets the tone for the year ahead.”

Ideas for your Bournemouth stag do

Rob said: “With so many options and potential destinations catering for stag parties, more best men are outsourcing all the hard work to stag do specialists and having bespoke trips built for them and their mates.

“So far this month, our team has been placing huge numbers of bookings for newer, more novel activities like bubble football and foot-golf whilst some more traditional activities like clay pigeon shooting and dog racing are having a resurgence in popularity.”

2016 also saw more sophisticated products enter the stag market including Gentleman’s Afternoon Teaand Bake with A Legend experiences where the most domestic of stags can raise their baking skills with Great British Bake Off contestants.

Fact file

For more details on how to book a stag or hen do, visit: https://www.thestagcompany.com



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1 Comment

  1. March 1, 2017 at 7:36 am — Reply

    It’s always a relief when someone with obvious exptreise answers. Thanks!

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