An underground pillow fight club? Count me in.
An underground pillow fight club opened its doors to the public this week.
Imitating the iconic Hollywood blockbuster starring Brad Pitt and Edward Norton, more than 100 people joined the club to be schooled on the rules, learn the technique and battle it out in the ring.
Parents were pitted against their children and friends even came to blows as participants tried to make it to the top of the leaderboard.
Points were awarded based on where the pillow strikes the body, with one point awarded for a leg shot, two for a torso shot and five for the head.
And in keeping with the original film, there was one overarching rule; you do not talk about pillow fight club.
Further events took place in cities across the UK including Edinburgh, Cardiff and Bristol to celebrate the release of Premier Inn’s best ever pillow.
Sarah Simpson, head of product at Premier Inn said: “Pillow fights are one of the few childhood ‘sports’ people can take through to adulthood and still be good at.
“Because of this, we thought Pillow Fight Club would be the perfect way to use leftover pillows before they’re recycled and bring families together to have some fun.
“With the launch of our new pillow in hotels and available to purchase online it seemed like the perfect time to open up the club to the public.”
Other than not talking about Pillow Fight Club, other rules include stopping a duel if someone dozes off and limiting the number of bouts to one at a time.
They also stipulate that the “floor is never lava” and that if this is your first fight, “grab a pillow – you have to fight”.
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