Eco-friendly staycations for summer

Soho Farmhouse has been named the most Insta-perfect eco-friendly staycation. commissioned a research, which analysed Instagram tags and search results for 100 popular hotels and resorts across the UK.

Here are the highlights:

  • Soho Farmhouse is the most Instagrammed eco-friendly staycation this summer (48,848 posts)
  • Port Lympne Hotel and Reserve claims second place with 39,021 hashtags
  • With 35,131 posts, The Hoxton in London’s minimalist design appeals to eco-conscious holidayers
  • Jesmond Dene House in Newcastle is the only entry of the top ten not located in South England with 6,605 posts

Full study:

Soho Farmhouse in Oxfordshire is a celebrity favourite that has played host to Harry and Meghan Markle, Eddie Redmayne and Cara Delevigne, to name just a few. It is the perfect combination of nature and luxury and boasts 48,848 Instagram hashtags.

The all-in-one Wildlife park and hotel at Port Lympne in Kent ranks second. Being at one with nature and animals is a selling point for many, as the retreat tallies 39,021 hashtags.

In third, fourth and fifth are The Hoxton (London), Babington House (Somerset) and Chewton Glen (New Forest National Park) with 35,131, 18,112 and 16,186 posts respectively.

What’s more, using SEMrush, monthly search volumes for each getaway can reveal the 20 retreats Brits want to visit the most. Soho Farmhouse was number one while my favourite hotel, Chewton Glen in Hampshire, was second choice.

*Staycations were chosen based on trending news, articles and thorough research. Once the 100 locations were finalised, Instagram hashtags and monthly search volumes (using SEMrush) were obtained.

*’Eco-friendly staycations’ are defined as any retreat which utilises green measures to reduce their impact on the environment and/or embraces nature and the outdoors as part of its experience.



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Editor in chief Suzi Dixon studied at Bournemouth university, went away for a while to work at The Daily Telegraph, then moved back to the sunny South coast for a quiet (er) life. Bournemouth News & Info is her website and she is assisted by the fabulous Fred From France in all things geeky and technical. Hire us to make your website, too, if you like.

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